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Introduction of Group Companies
From Value One, Spring 2015 No.48
Our Strengths and Distinctive Qualities
Pursue a broad range of activities from the rental, leasing and sales of temporary construction materials and equipment to actual construction
Store our own temporary construction materials and equipment at nine management centers around Japan
Offer a group of specialists that includes many licensed personnel
A Temporary Construction Materials and Equipment Leasing Firm Doing Business for Almost Seven Decades

Asahi Kizai Co., Ltd. rents, leases and sells temporary construction materials and equipment, and also handles construction. The company was established in 1947 under the Takenaka Corporation Group umbrella. Mitsubishi Corporation acquired an equity stake in Asahi Kizai in 1961, and Metal One followed suit in 2003.

At construction sites such as those for buildings, many different types of temporary construction materials and equipment are needed, including scaffolding, temporary fences, ladders, dollies, generators and lighting. In addition to its main business of renting and leasing such products, Asahi Kizai engages in a wide range of operations such as selling reinforcing steel and other steel products and handling the design and execution of construction projects. The company has expanded its scope of operations mainly toward Takenaka Corporation—one of its major shareholders.

Asahi Kizai stores various temporary construction materials and equipment in its nine management centers—located around Japan from the Tohoku region to Kyushu region—enabling the timely delivery of high-quality products.

The construction market is currently on the rise due to large-scale restoration projects related to the Great East Japan Earthquake of 2011 and the redevelopment of the greater Tokyo area in preparation for the Olympic Games and Paralympics in 2020.

President Tomohiro Kadokura, who took office in 2013, says: "Supply and demand is indeed tight, making labor shortages and rising labor costs at worksites quite serious. We intend to buy more construction materials and equipment now while the business environment is favorable to prepare for the future. I anticipate that the demand for construction will certainly fall after the Olympics is no longer a factor, coupled with the effect of the declining birth rate. To prepare for this likely decline, we will strengthen our lineup of materials and equipment so that we can have a structure that ensures a decent profit even in difficult times."

Asahi Kizai handles a wide range of items, which requires highly specialized knowledge about construction. President Kadokura says: "To provide general contractors with stable quality and technical capabilities, training personnel is a must." There are now 245 licensed personnel such as first-class building operation and management engineers at Asahi Kizai, and its industry profile is growing in significance as a group of specialists with high-level technical assets. Contracts with general contractors other than Takenaka Corporation—such as Toda Corporation and Tokyu Construction Co., Ltd.—are becoming major pillars of its business.

On the other hand, general contractors are actively seeking business development overseas to provide against the likely tapering-off of construction demand in the domestic market. Commenting on this trend, President Kadokura indicates that he plans to use his own overseas experiences to empower the company's human resources: "We would like to begin with development of human resources so we can provide the same services overseas that we offer in Japan."

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